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Development business

Development and Business

Economic Activation

The Barossa is world-renowned for its landscapes, food, wine and cultural heritage and we’re committed to keeping it that way.

Our Economic Activation team supports economic growth, tourism and events to ensure the region stays strong and competitive.

We work across economic development, the visitor economy, events and the award-winning Barossa Visitor Centre, alongside partners Barossa Australia and Regional Development Australia, to deliver strategic and lasting benefits.

Explore the tiles below to learn more.

Peter Clarke and Mayor Bim Lange

Economic Development

Our vision is to build on our regional economic strengths, people, places and products that make the Barossa unique. Our Local Economic Development Plan sets out direction for building a stronger local economy and a thriving visitor destination to 2027.

Development tourism business

Visitor Services

Council's Tourism Services team, based at the Barossa Visitor Centre in Tanunda have a range of services that businesses can participate and get involved with.

Comms Facebook posts v4 3

Visitor Economy

The Barossa known for its world-class wineries, rich food culture and distinctive landscapes. Just an hour from Adelaide, it attracts travellers from around the world, contributing strongly to the local economy and supporting hundreds of jobs.

Hero image - Cycling through grape vines

Events and Activation

Events play a vital role in shaping the Barossa’s vibrant culture, The Barossa Council is committed to fostering a thriving events environment by providing clear guidance, practical support, and collaborative opportunities for organisers.

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