Visitor Economy
The Barossa is one of Australia’s most iconic visitor destinations, known for its world-class wineries, rich food culture and distinctive heritage landscapes.
Just an hour from Adelaide, it attracts travellers from across the country and around the world, contributing strongly to the local economy and supporting hundreds of jobs.
Council’s Barossa Visitor Centre in Tanunda is a key hub, providing personalised advice, bookings and insights into the region’s attractions and events.
Tourism remains essential to the region, supporting local businesses, driving events and showcasing the Barossa as a vibrant and welcoming destination.
